Kordian
What is it
Brand strategy can address a lack of differentiation, making your brand distinct and memorable, tackle inconsistent branding to present a unified image, revitalize declining sales and foster customer loyalty, guide market entry and effective product communication, facilitate rebranding for a refreshed image, enhance customer engagement and loyalty, provide a foundation for crisis management and recovery, ensure brand consistency during scaling and growth, align employees
 with the brand's mission, and open new opportunities in saturated markets by identifying untapped niches or demographics.
FOR WHO
Whether you're just starting out, already established, or even if you're a one-person show, brand strategy helps you figure out what makes you unique and how to connect with your audience.

It's not just for big companies; it's like a tool that anyone can use. So, if you want your business or personal brand to really make its mark and stand out in the crowd, brand strategy is your secret weapon. It's like having a clear plan to be yourself, but in a way that really resonates with others.
WHAT I DO
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Lettering

Lettering is the art of crafting unique and eye-catching typography, adding a touch of artistic flair to your brand's messaging. It's about creating custom letterforms that resonate with your audience, setting your brand apart with a distinct visual identity. In essence, lettering is the artistic brushstroke on the type that turns words into a visual piece.
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brand-strategy

Brand Strategy

Brand strategy is the blueprint that guides your brand's journey through the marketplace. It's the deliberate plan to make your brand more than just a name or logo; it's about creating a meaningful and lasting connection with your audience. Think of it as the compass that helps you navigate the turbulent waters of the business world.
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Brand Identity

Brand identity is like the sails and flags on your business's boat, the elements that make it easily recognizable and give it character on the vast sea of competition. It encompasses your logo, color scheme, typography, and even the tone of your communication – all the things that ensure your brand stands out in a crowded harbor.
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Projects